Alula, Saudi Arabia
Consulting for the French Agency for Alula development
2019

 
 
 
NORTH FACADE / Rendering: Nicola Bertoni
 
 
ON CITIES
 
 
 

ON CITIES partnered with AFALULA, the French Agency for the development of Al-ULA, the Saudi Arabia’s first UNESCO World Heritage Site. Saudi Arabia and France share a vision to implement a new economic and touristic development model, focused on the absolute preservation of the environment, respectful of history, and inclusive of local populations.

The guiding vision for Al Ula and for the creation of this world-class destination will be based on four pillars:

  • Celebrating the remarkable and unique history of Al-Ula;

  • Honouring its extraordinary landscapes;

  • Enabling remarkable experiences in a sustainable manner;

  • Establishing Al-Ula as a cradle of new artistic endeavour.